Entertainment® Celebrates New Era with Move to New Headquarters
Ribbon-cutting marks significant milestone for industry leading provider of discounts and promotions
From left to right: Steve Lemberg (COO), Michael Potiker (son of Lowell), Brian Potiker (brother of Lowell), Lowell Potiker (CEO), Brian Calley (Lt. Governor of Michigan), Matt Gibb (Deputy County Executive for Oakland County), Dane Slater (Mayor of Troy), and Jon Braeutigam (Deputy Treasurer of the State of Michigan).
Detroit Free Press: Entertainment book publisher moves into new offices in Troy, 10/11/13
Troy Patch: Coupon Publisher Ushers in New Era, 10/13/13
Troy Somerset Gazette: Entertainment Celebrates New Troy Headquarters, 10/21/13
The move to new offices at 1401 Crooks Road in Troy, Michigan, marks a significant milestone for the transformation of the company. Just six months ago, the company was reacquired by the Potikers, children of the founding members of Entertainment®, Hughes and Sheila Potiker, that started the business 50 years ago at their kitchen table.
Attending dignitaries included Lt. Gov., Brian Calley; Oakland County Deputy Executive, Matthew Gibb; and Troy Mayor, Dane Slater. Each thanked Entertainment® for remaining in Michigan and supporting the thousands of businesses, fundraisers and consumers in the local community and across North America.
When speaking of the new headquarters and his recent acquisition of the company, Potiker compared it to a voyage and said, "Now that my family has taken back the helm, we intend to develop and expand these benefits in ways that will further leverage and enhance the success of our fundraising and business partners, our merchants, and the community. And now we stand in front of our new home. It is designed to reflect our culture and our voyage going forward."
Fundraising programs from ENTERTAINMENT® have helped schools and community groups raise more than $2.5 billion over the past 50 years. Its Corporate Marketing Solutions division serves Fortune 1000 companies by creating positive, customer lifecycle engagement through value-added savings programs and incentives.
For more information, visit www.entertainment.com.