Entertainment Cause Marketing Offers New Digital Products
for Fundraising

First “all digital” discount and promotion products offer greater convenience
and ease-of-use for students and donors

Troy, MI, May 29, 2012 — Entertainment Promotions™ (www.Entertainment.com), which for the past 50 years has helped schools, groups and organizations raise more than $2.5 billion, is introducing their first “all digital” discount and promotion products available for fundraising – Dining Advantage® and the Entertainment.com™ Savings Membership.

Digital discount and promotion products for fundraisers allow for schools to provide their supporters with the same valuable savings they trust from Entertainment, but in a more convenient way. These products are smaller and easier to distribute for schools, plus they appeal to consumers looking for a more “green” option because they only print the offers they plan to use or redeem coupons with their smartphone.

Dining Advantage® is a digital membership that provides $200 worth of dining discounts for only $20. Once a digital account is set up, consumers can enter their zip code to find thousands of “buy one, get one” deals and up to 50% off discounts. These offers can be used at over 70,000 restaurant locations nationwide and locally, as well. Once a deal been redeemed and printed, the amount will automatically be deducted from one’s account – it’s that easy.

The Entertainment.com™ Savings Membership is a digital membership that offers thousands of dollars in savings by featuring online and mobile coupons for a full 12 months. Consumers can easily find and print online coupons from leading national brands and regional businesses in all categories including dining, shopping, groceries, entertainment and attractions, travel and more. Additionally, these coupons can be found and redeemed on a smartphone by downloading the free mobile companion app.

“In combination with our traditional coupon book, these new digital products provide fundraisers with products for every type of consumer,” says Dean DeBiase, Chairman and CEO of Entertainment. “They offer great convenience and make selling and distribution easier, for both offline and online methods. In addition, they have great appeal for ‘on-the-go’ and ‘eco-friendly’ users, in that consumers can print out only what they want and have the option to redeem deals through a smartphone.”

The Entertainment Cause Marketing team is now signing elementary, middle and high schools with Dining Advantage® and the Entertainment.com™ Savings Membership products for their Fall 2012 fundraisers.

Additional Cause Marketing solutions with Entertainment Promotions include:

• Entertainment® Book Membership – The most popular product, a coupon book containing hundreds of 50% off and 2-for-1 coupons in local regions. Earn up to 50% profit.
• Sally Foster® – Cookie dough, gifts, gourmet edibles and wrapping paper that can be ordered through a catalog and on-line. Earn 40% profit for every card sold.
• Hyper-Local Savings Products – Coupon books and cards for High Schools featuring specially selected offers based on the groups location and featuring the group’s logo, colors, pictures and team sports schedule. Earn up to 50% profit.

Entertainment is the nation’s leading fundraising program, with more than 25,000 schools, non-profits and sports teams participating.

For more information on Entertainment fundraising programs, visit www.entertainment.com/fundraising

About Entertainment Promotions
Entertainment Promotions™ (www.Entertainment.com) is a leader in providing the most recognized and purchased consumer discount, promotion and coupon products throughout the U.S., Canada, Australia and New Zealand.

Entertainment® enables consumers to enjoy the widest variety of coupons and savings offers through a diverse suite of products including: Entertainment.com™ Savings Membership, Entertainment® Mobile, Entertainment.com Deals™ and the Entertainment Membership Book. With one of the largest offer networks, consisting of 70,000 local merchants, regional and national retailers, advertisers and ecommerce brand partners, Entertainment makes it possible for consumers to save anytime, anywhere and any way they want with online, print or mobile redemption choices at over 400,000 convenient locations.

Entertainment® also provides co-branded online member discount sites and corporate promotions and loyalty products, and is a leader in youth/cause marketing programs and consumer products such as Sally Foster®. For more information, visit www.entertainment.com.

Media Relations Contact:
Bill Daddi
Daddi Brand Communications
(646) 370-1341
(917) 620-3717
Bill@DaddiBrand.com